A creative communication studio for founder-led brands who understand that narrative is not a marketing function — it is the foundation of everything.
Begin a conversationStudio Novella is a creative communication studio built for founder-led brands who understand that narrative is not a marketing function — it is the foundation of everything.
We sit at the intersection of brand strategy, editorial thinking, and cultural intelligence. We don't produce content. We architect the story that all content must serve.
We work with a maximum of six clients at any given time. Deliberately. Because the work we do demands full attention, deep immersion, and genuine care — not a conveyor belt.
We work across narrative strategy, creative direction, media positioning, and cultural intelligence. Always with intention. Never at scale.
I started Studio Novella because I kept seeing brilliant founders with remarkable products — and stories that did not do them justice. Generic PR. Transactional agencies. Content that filled feeds but built nothing.
I believe that how you tell your story is as important as the story itself. Studio Novella exists to close that gap — between what a brand is, and what the world understands it to be.
Based in Delhi. Working with brands that are ready to be truly seen.
A monthly dispatch on brand narrative, cultural intelligence, and the stories shaping how the world sees Indian brands. For founders who know that taste is a strategy.
Subscribe to the EditWe take on a maximum of six clients at a time. Tell us about your brand and what you're trying to build. We respond to every enquiry within 48 hours.